Toll-free Vanity 800 Numbers & URLs in Advertising - Consumer Recall by Age

Download: New Study Shows Consumers of all Ages have a Higher Recall Rate of Toll-free Vanity 800 Numbers Compared to Web Addresses

Overview

An independent research survey of 1,000 consumers tested recall of vanity 800 numbers and URLs in advertising. Study results show that consumers of all ages have a higher recall rate of toll-free vanity 800 numbers compared to Web addresses. Survey results suggest that advertisers will benefit from featuring a memorable toll-free number in their advertising campaigns regardless of the age groups they target.

Key Findings

Consumers age 18 - 24 years have a 32.2% average higher recall rate for toll-free vanity 800 numbers, compared to URLs.

Respondents age 25 - 34 years have a 31.4% average higher recall rate for toll-free vanity 800 numbers.

People age 35 - 49 have an average of 45.2% higher recall for toll-free vanity 800 numbers.

Consumers age 50 - 64 have an average higher recall rate of 62.5% for toll-free vanity 800 numbers.

Survey respondents 65 years and older have a 98.2% average higher recall rate for toll-free vanity 800 numbers.

Read more research studies and statistics!

Full Toll-free Vanity 800 Numbers & URLs in Advertising Research Report Coming Soon!

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