March 14, 2013 This is an interesting use-case of an automotive dealer who is successful at using a vanity number to…
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March 11, 2013 Call tracking is a general term to describe the combination of technology and assembled information to assist in…
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November 13, 2012 As published on the Business 2 Community website – November 9, 2012 Today, all businesses are under pressure…
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January 9, 2012 Calculate Expected ROI with a Custom 800 Number! It’s simple math…a toll-free vanity 800 number adds to your…
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July 21, 2010 From an agency perspective, this is an interesting strategy taken to get clients on top radio stations in…
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March 18, 2010 There are five levels of engagement to meet with the components of the advertising strategies you develop: 1….
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The Five Most Dangerous and Expensive Advertising Mistakes Dealers are Making in 2009 – By Bill Park of…
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October 29, 2009 As reported in Tuesday’s issue of MediaBuyerPlanner… The average cost of a :30 spot on prime…
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October 6, 2009 As seen in Dealer Marketing Magazine… Five Common Questions about Toll-free Services It’s not enough these days…
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September 23, 2009 Some interesting news for advertisers and marketers…A new study by American Express… A majority of US consumers are…
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September 18, 2009 Information for Advertising Agencies As you’re about to wind down 2009, and start plans for 2010, think about…
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Toyota plans marketing blitz to reverse U.S. slide By Bernie Woodall and Kevin Krolicki…
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September 15, 2009 Some words from an advertising industry expert, published in a recent AdvertisingAge article… “This current economy has stimulated…
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September 10, 2009 “53% of survey respondents said they are shifting advertising investment from brand-building initiatives to promotional marketing…“ An article…
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September 1, 2009 Here is some more good news for the advertising industry… 1. CBS has sold 65% of the available…
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August 20, 2009 This is a great article I just read on MSNBC.com. Recaps the benefits of various types of advertising…
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August 14, 2009 Tracking ad campaign effectiveness is a key component to fine-tuning advertising strategies, media plans (choosing the right stations,…
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August 11, 2009 According to an article in today’s MediaPost News’ Marketing Daily, Marketers continue to be under heavy pressure to…
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August 10, 2009 Some words from an advertising industry expert, published in a recent AdvertisingAge article…”This current economy has stimulated a…
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August 4, 2009 These days it’s likely most businesses are buttoning down and focusing on getting the most out of their…
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July 17, 2009 Are you looking for a cost-effective way to boost sales, billings and profits? Do you want to become…
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July 8, 2009 There are a few simple ways to leverage a call tracking system to get the most out of…
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