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Advertising Accountability

Career Colleges Use Vanity 800 Numbers and Call Tracking to Improve Business

With the recent news on job creation in the U.S. and more people going back to school to…

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Stats on Vanity 800 Numbers in Advertising

If you’re contemplating adding a toll-free vanity 800 number into your business tool kit, keep this in mind:…

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Maximize and Track Marketing Budgets with a Direct Response Tool

The National Center for Education Statistics reports that enrollment in postsecondary institutions in the United States reached 17.7…

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Don’t Let Phone-ups Slip Through the Cracks

Recapture missed opportunities in real-time and turn them into sales. As you make your way through this fluctuating…

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One Tool = Three Simple Steps to Grow Your Business

Have you been looking for a cost-effective way to move units, increase service revenue, and process more credit…

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Five Tricks to Getting Higher Response Rates to your Advertising

Advertising and media channels are ever-changing. This makes finding the right advertising mix a moving target. All the…

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Vanity 800 Numbers Weigh-in with Healthcare Industry

We are all too familiar with the fact that healthcare costs are growing at an alarming rate. Today…

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Prospects + Telephone = Relationship Building

Advertising in the automotive industry has changed dramatically in the last ten years.  Like all industries, we’ve had…

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Bay Area Podiatrists Reduce Cost-per-Lead with Vanity 800 Number

“As a result of the radio campaign, each center now receives more incoming calls because the 1-800-NEW-TOES vanity…

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7 Ways to Greater Response Rates to Your Ad Campaigns

Overview: As many businesses are facing the prospect of leaner budgets, often one of the first areas to…

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Vanity 800 Numbers + Call Tracking Increase Response by 25 – 50%

Vanity 800 Benefits We’ve said it before, but it bears repeating: Companies that use unforgettable vanity 800 numbers…

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Practical Uses for Vanity 800 Numbers and Speech Analytics

Today, businesses are using speech analytics to improve operations efficiency by: 1. Discovering trends and assessing business-drivers Are…

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Why Having an Unforgettable Vanity 800 Number is Important for a Business

Year-after-year, consumers’ actions and preferences continue to show that it is important for companies to provide a way…

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Vanity 800 Number Myths

There are some misconceptions that vanity 800 numbers are not as effective as they had been over the…

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Calculate Your ROI with a Vanity 800 Number

Calculate Expected ROI with a Custom 800 Number! It’s simple math…a toll-free vanity 800 number adds to your…

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Remodeling Franchise Uses Vanity 800 Numbers to Manage and Track Ads

“I recommend using vanity 800 numbers to any business using different means of advertising in order to track,…

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TV Lures Ads as Audiences Scatter – WSJ

TV Lures Ads as Audiences Scatter Media & Marketing – September 21, 2011 Here’s a business riddle: More…

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Achievements in Advertising – Optimize and track advertising response rates with a direct-response tool

By Laura Noonan, published in Career College Central Magazine – May 2009 After activating the vanity phone number,…

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Weight-loss Clinic Uses Vanity 800 Number as Brand Positioning and Direct-response Tool in Ads

  1-800-NEW-SELF Background:   Competition among weight-loss surgeons in the Dallas area is intense. With over 10 years of…

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Successful Advertising Campaigns and the Audit

As featured in Dealer Marketing Magazine… Successful Advertising and the Audit – 15 Questions to Make Sure You…

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Vanity 800 Numbers Are Strategic Marketing Tools

Here is a snippet about vanity numbers from an article on eHow.com, by a contributing writer.  “Vanity numbers…

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Don’t Underestimate the Power of Tracking Ad Response

We realize it’s not a new concept – tracking ad response rates, but we wanted to reiterate the…

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Study: Vast Majority of Live TV Viewers Sit Through Commercials

Not as many change channels as some may think By Michael Malone — Broadcasting & Cable, 5/10/2010 5:14:44…

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The Benefits of Call Tracking Numbers

Toll-free call tracking numbers are powerful 10-digit numbers that allow businesses to monitor and track every lead down…

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Five Levels of Engagement to Meet with Your Next Ad Strategy

There are five levels of engagement to meet with the components of the advertising strategies you develop: 1….

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Expensive Advertising Mistakes

The Five Most Dangerous and Expensive Advertising Mistakes Dealers are Making in 2009 – By Bill Park of…

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Five Tricks to Getting Higher Response Rates to your Advertising

    Advertising and media channels are ever-changing. This makes finding the right advertising mix a moving target….

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New Survey from 800response Reveals Consumer Recall Rates of Advertisements

New Survey from 800response Reveals Consumer Recall Rates of Advertisements 800response (www.800response.com), the leading provider of vanity 800…

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Call Tracking Is Easy and Produces Great Results

Call Tracking Is Easy and Produces Great Results 21 Feb 2010 • 07:08 AM • Business   Tracking…

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Vanity 800 Numbers – Inventory

Just thought I’d share a short list of the vanity 800 numbers we have available in inventory for…

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Radio, TV, Print Ads Most Trusted by People

According to a Nielsen survey from July 2009, traditional media advertising outlets are more trusted by consumers than…

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Boost Direct Response With Toll Free Vanity Number

By Jon Rognerud Courtesy of Ezine Articles   You are driving to work in rush hour traffic, half…

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Getting a Vanity Number

By Clarence Well Courtesy of Ezine Articles   If you’re a businessman, you surely know the value of…

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21 Ways to Maximize Profits From Your Advertising

By Abe Cherian, CEO of AdClickMedia.com Courtesy of Ezine Articles   You can maximize your profits from your…

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Most Successful Dealers Share Best Practices to Overcome Challenges

By Joe Overby, Staff Writer for Auto Remarketing December 18, 2009   ATLANTA — During the past year…

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800response Turns 20!

Thank you for your support over the years!   2010 marks the 20th Anniversary for 800response. Since 1990,…

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Telephone Success Strategies for Small Businesses

By David Frey, President of Marketing Best Practices, Inc.   The other day I was in an auto…

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Your Toll-free Prefix Does Matter!

Engine Ready, a search marketing company, recently created a test to determine if the use of various toll-free…

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Good News for TV Advertisers – Prices for TV Spots Drop

    As reported in Tuesday’s issue of MediaBuyerPlanner… The average cost of a :30 spot on prime…

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What Is Your Phone Number? The Marketing Clout Of Vanity 800 Numbers

From Dealer Marketing Magazine!         Written by Cameron Healey    Thursday, 28 February 2008 05:33…

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Nine Ways to Get More Out of Your Dealer Advertising

From Dealer Marketing Magazine!http://www.youtube.com/watch?v=6UtW-zmf9dk And, here is the article that ran in the publication… Nine Ways to Get…

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Advertising in a Bad Economy

Why You Need to Advertise in a Recession Now to Grow Your Business in the Future From Apryl…

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Negative Words Prove To Be Catchy In Advertisements

Negative Words Prove To Be Catchy   by Jack Loechner, Thursday, October 8, 2009, 8:15 AM   Subliminal images, images shown…

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Better Not to Mention the Lousy Economy

Better Not to Mention the Lousy Economy Oct 12, 2009 – Mark Dolliver NEW YORK With the recession…

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States Putting Squeeze on Ads to Raise Funds

NEW YORK (AdAge.com) – The marketing industry isn’t just under threat of regulatory pressure by the federal government…

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Analysts Confident Advertising Will Rise to Pre-Recession Levels

Analysts Confident Advertising Will Rise to Pre-Recession Levels Published on October 08, 2009 in MediaBuyerPlanner.  UBS analyst Michael…

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Five Questions About Toll-free Serivces

As seen in Dealer Marketing Magazine… Five Common Questions about Toll-free Services   It’s not enough these days…

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Good News for Newspapers!

NAA: Subscriber Churn Down For Newspapers by Erik Sass, Yesterday, 5:34 PM     Amid the generally catastrophic…

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Lawyer Advocates for Vanity 800 Numbers in TV Ads!

“So what’s a lawyer to do with yellow page advertising? If you’re one of the three or four…

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Young Professionals Most Optimistic About Economy

Some interesting news for advertisers and marketers…A new study by American Express… A majority of US consumers are…

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Advertising Awards: Bull’s-Eye Ad Awards Kicks Off for Use of Vanity 800 Numbers in Ad Campaigns!

Today kicks-off open season for advertising awards at 800response!  We’re excited to announce the fifth annual Bull’s-Eye Ad…

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Good News for Advertising Industry – Auto Manufacturer Spending $1B Big!

    Toyota plans marketing blitz to reverse U.S. slide     By Bernie Woodall and Kevin Krolicki…

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Murdoch Says Ad Markets Are Improved

From The Wall Street Journal… By NAT WORDEN News Corp. Chief Executive Rupert Murdoch said U.S. advertising markets…

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Use Vanities Plus Call Tracking to Monitor Every Dollar Spent on Advertising

Some words from an advertising industry expert, published in a recent AdvertisingAge article… “This current economy has stimulated…

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Good News for the Outdoor Advertising Industry!

I just read this good news in MEDIAWEEK… Sept 13, 2009 -By Janet Stilson Sales and traffic in…

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Study: Companies Focused On Marketing Accountability

“53% of survey respondents said they are shifting advertising investment from brand-building initiatives to promotional marketing…“ An article…

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“Every day, 1-800-ROOF-PRO reinforces the credibility and professionalism of our company when people see the number on our…

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Home Improvement – Owner

“Make sure you include a strong call-to-action on your billboard and your ad will deliver impressive results. Two,…

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Partner – Outdoor Agency VP and GM

“The benefits of using a vanity 800 number with tracking and recording are huge. We were receiving between…

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Education – Executive Director

“As an agency, our job is to create successful campaigns for our clients. The combination of the radio…

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Partner – Agency Vice President

More Calls. More Sales. More Profits.    1-800-NEW-SALE