Vanity 800 Numbers Perform Best in All Media Types

The Proof is in the Research!

Market research study shows that consumers
have recall rates of vanity 800 numbers when they are used in advertising:

·        
Advertisers
can expect up to 84% improvement in consumer recall using a vanity 800 number
in outdoor and print advertising vs. a numeric toll-free number.

·        
Consumers
are 9x more likely to recall vanity 800 numbers in broadcast ads vs. numeric
toll-free numbers.

Television Advertising, Toll-free
and Vanity Numbers:

·        
82%
of phone numbers in TV ads are toll-free.

·        
64%
of toll-free numbers used in TV advertising are vanity toll-free phone numbers.

Radio Advertising & Toll-free
Numbers:

·        
Radio
ads featuring a vanity 800 number yield 58% more calls than an identical radio ad
using a numeric toll-free.

·        
Almost
60% of study subjects recall a vanity 800 number after hearing only one time.

Billboard Advertising, Toll-free and
Vanity Numbers:

·        
75%
of the total toll-free numbers used on billboards are vanity toll-free numbers.

Remember
these stats when you’re developing your next advertising campaign!

Visit http://www.800response.com/vanity800numbers/studies
for more research studies conducted on the effectiveness of vanity 800 numbers
in advertising.