Articles on Advertising with Toll-free
Custom 800 Numbers

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Advertising Campaigns Are Not Etched in Stone
--Dealer Marketing Magazine, August, 2010

Advertising in 2010 - Five Essentials for Success (PDF)
--Dealer Marketing Magazine, December, 2009

Are You Advertising in the Right Places, with the Right Response Tool? (PDF)
--Dealer Marketing Magazine, November, 2009

Five Common Questions About Toll-free Services (PDF)
--Dealer Marketing Magazine, October, 2009

Four Ways Your Dealership May Be Mishandling Sales Calls…and the Secrets to Turning Those Calls Around (PDF)
--Dealer Marketing Magazine, July 29, 2009

Nine Ways to Get More Out of Your Dealership's Advertising (PDF)
--Dealer Marketing Magazine, July 1, 2009

An Easy Way to Brand Your Dealership (PDF)
— Dealer Marketing Magazine, June 8, 2009

Four Ways Your Dealership May Be Mishandling Sales Calls…and the Secrets to Turning Those Calls Around (PDF)
--Dealer Marketing Magazine, July 29, 2009

Nine Ways to Get More Out of Your Dealership's Advertising (PDF)
--Dealer Marketing Weekly Newsletter, July 1, 2009

An Easy Way to Brand Your Dealership (PDF)
— Dealer Marketing Weekly Newsletter, June 9, 2009

Train Admissions Team to Listen - Sound Call-handling Keeps the Doors Open to Higher Enrollment
— Career College Central, July/August 2010
(PDF)

Seven Ideas to Score Higher Marks for Your Advertising Campaigns and Track Your Return on Investment
— Career College Central, January/February 2010
(PDF)

Increase Response through Repetition (and a Hook) - Repeat your advertising message and give people an unforgettable way to reach you (PDF)
— Career College Central, July/August 2009

Achievements in Advertising - Optimize and Track Advertising Response Rates with a Direct-Reponse Tool (PDF)
— Career College Central, May/June 2009

Career School Surpasses Business Goals by 200% with Unique Toll-free Vanity 800 Number
— www.careercollegecentral.com, May 28, 2009

Help Consumers Remember You with Vanity Phone Number (PDF)
— Remodelers Journal, April/May 2009

Career School Surpasses Business Goals by 200% with Unique Toll-free Vanity 800 Number
— Career College Central, May 28, 2009

Study Evaluates Consumer Recall of URLs, Phone Numbers in Radio Ads
— Radio Business Report, February 3, 2009

Vanity 800 Numbers More Memorable Than URLs
— Marketing Vox, February 3, 2009

Vanity 800 Numbers More Memorable Than URLs
— Marketing Charts, February 2, 2009

One Tool = Three Simple Steps to Grow Your Business (PDF)
— AutoSuccess, July, 2008
Lead Nurture: The Art of Generating, Capturing and Selling (PDF)
— AutoSuccess, August, 2008
Don't Let Phone-Ups Slip Through the Cracks -
Recapture Missed Opportunities in Real-time and Turn Them Into Sales (PDF)
— AutoSuccess, October, 2008
Recent Study Reveals Most Effective Direct-response Method for Radio Advertisers
— AutoSuccess, January, 2007
Higher Response Rates and More Leads (PDF)
— AutoSuccess, June, 2006

800response Offers Co-op Resource to Verizon Wireless Retailers
— Phone+, July 8, 2008

VZW Agents Get a Deal
— WirelessWeek, July 08, 2008

A Custom Call-to-Action
— HealthLeaders Media, May 7, 2008

DMA Statistical Fact Book (PDF)
— Direct Marketing Association, February, 2008

Consumers Respond Favorably to Toll-Free Advertising
— Dealer Digest Daily, February 28, 2008

Significantly Higher Ad Recall for Vanity vs. Numeric 800 Numbers
— Media Buyer Planner, January 29, 2008

800response.com Launches Tool to Help Companies Recapture Lost Leads
— TMC.net, July 31, 2007

800response Launches Tool to Recoup Missed Leads
— Auto Remarketing, July 30, 2007

Vanity Numbers or Not (PDF)
— Physician Referral & Telephone Triage Times, March, 2007

Vanity numbers draw more response (PDF)
— Direct Marketing News, March, 2007

800response Missed Call Monitor Helps Companies Recoup Leads
— DM News, August 2, 2007
Vanity number wins radio test (PDF)
— DM News, January 29, 2007

Study says vanity 800-lines more effective
— Dealer Fixed Operations, January, 2007

What Is Your Phone Number? The Marketing Clout Of Vanity 800 Numbers
— Dealer Marketing Magazine, February 28, 2008   (PDF)
Radio Advertising Research Confirms Vanity 800 Number Out-Performs 'Repeater' Toll-Free Number By 58% (PDF)
— Dealer Marketing Magazine, February, 2007
Prospects + Telephone = Relationship Building (PDF)
— Dealer Marketing Magazine, May, 2006

Survey: 800 Numbers a Good Call (PDF)
— Fuel, January, 2006

That Number Again...(PDF)
— Marketing Management, November/December, 2005

Commercials Take Their Toll (Free) (PDF)
— Direct, November, 2005

Study Confirms Vanity Number Out-Performs Numeric Toll-Free Number (PDF)
— Connections Magazine, March, 2007
Study Shows Growth in Toll-Free Numbers (PDF)
— Connections Magazine, October, 2005

Just Dial 1-800...(PDF)
— Marketing News, September 15, 2005

Educational Endeavors (PDF)
— Outdoor Advertising Magazine, November/December, 2007
Generating Response With Vanity 800 Numbers (PDF)
— Outdoor Advertising Magazine, September, 2005

Trend Spotting (PDF)
— DealersEdge, August 15, 2005

Dallas Dealer Gets 800 Phone Calls in One Day Using Jingle Written By Owner (PDF)
— DealersEdge, July 1, 2005

Paris Ford; Business At A Glance (PDF)
— The Paris News, May 1, 2005

Auto Remarketing, Copyright © Cherokee Publishing Company
AutoSuccess, Copyright © by AutoSuccess Magazine, a Div. of Systems Marketing, Inc.
Career College Central, Copyright © 2009 Career College Central Magazine/Plattform Advertising
Connections Magazine, Copyright © 2005 by Peter DeHaan
Dealer’s Edge, Copyright © 2005 by WD&S Publishing
Dealer Communications, Copyright © 2007. All rights reserved.
Dealer Digest Daily, Copyright © 2008 by Automotive Information Network, Inc.
Dealer Marketing Magazine, Copyright © 1998-2009 by Dealer Marketing Magazine, Inc.
Direct, Copyright © 2005 by PRIMEDIA Business Magazines & Media, Inc.
Direct Marketing Association Inc., Copyright © 2008 by Direct Marketing Association Inc.
Direct Marketing News, Copyright © 2007 by Lloydmedia, Inc.
DM News, Copyright 2007 by Haymarket Media
Fuel, Copyright © 2006 by The Poly Company
HealthLeaders Media, Copyright © 2008 by HealthLeaders Media
Marketing Charts, Copyright © 2007-2009 Watershed Publishing. All rights reserved.
Marketing Management, Copyright © 2005 by the American Marketing Association
Marketing News, Copyright © 2005 by the American Marketing Association
Marketing Vox, Copyright © 2003-2009 Watershed Publishing. All rights reserved.
Media Buyer Planner, Copyright © 2005-2008 by Watershed Publishing, LLC.
Outdoor Advertising Magazine, Copyright © 2007 by OAM Publications, Inc.
Paris News, Copyright © 2005 by The Paris News
Phone+ Copyright © 2007 by Virgo Publishing, LLC. All rights reserved.
Physician Referral & Telephone Triage Times, Copyright © 2007 by HMR Publication Group, Inc.
Radio Business Report, Copyright © 2009 Radio Business Report, Inc. All rights reserved.
Remodelers Journal, Copyright © 2009 National Association of the Remodeling Industry
TMC.net, Copyright © 1997-2007 by Technology Marketing Corporation
WirelessWeek Copyright © 2008 by Advantage Business Media